70% of the world’s online search results are derived from Google search engine. A lot of online marketing experts say that it’s the “only” search engine you need to understand to significantly improve your online presence.
Let’s do a little test. Go to www.google.com – enter your business name. Do you find your website or your name on the first page? 2nd? 3rd? 4th? 5th? If not, then you are losing the opportunity to increase your revenue online.
This is a book sent to me a few years ago. Download here. It’s called “Google’s Secrets”
Learning about Google is currently a requirement in online marketing… unless Google folds… which will not happen in the next 2 years at least.